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"How Do I Pick Which Marketing Channel to Advertise On?"

Asked whether to focus on Reddit or Instagram and Facebook content, Alex says pick whichever platform you already use most as a real user, since you already know its culture and what content actually performs there.

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Alex
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MoreMozi

Alex Hormozi ›

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Clip
Duration
1:22
Origin
MoreMozi videos
Transcript
Full transcript on this page

Key takeaways

  • I got the advice that I should provide value in a Reddit or Facebook community and funnel people there to my about page.
  • Should I focus on this or should I focus on creating content on IGF Facebook?
  • So, if you make posts in Reddit and that drives more traffic to your community than posting on social media, then and if you're used to Reddit, like if you're like a I would say this, whatever one you actually use the most as a user is probably the best because you'll know already what's native and what's cool.
  • you'll know the like if you're on Reddit a lot which I'm guessing I'm assuming you are if that's why you ask this question like Reddit has its own culture like its own kind of underworld in terms of how everything works you'll know what forums and subreddits uh crush and have like really high engagement and so I would probably recommend doing that if that's what you already know really well and just actually I want to sideline that for a second for everybody who's watching this like there's so many different places to get traffic like of course there's social media but there's other media platforms like Reddit um where it's highly engaged, like super deep, very high clicks, um, and there's a lot of trust.

Chapters

  1. 0:00
    Abschnitt 1 I got the advice that I should provide value in a Reddit or Facebook community and funnel people there to my about page.

Full transcript

Locally archived YouTube transcript with timecodes. Speakers are assigned heuristically and may be corrected editorially.

1 segments

0:00I got the advice that I should provide value in a Reddit or Facebook community and funnel people there to my about page. Should I focus on this or should I focus on creating content on IGF Facebook? Honestly, it's going to be wherever you get the best return on time. So, if you make posts in Reddit and that drives more traffic to your community than posting on social media, then and if you're used to Reddit, like if you're like a I would say this, whatever one you actually use the most as a user is probably the best because you'll know already what's native and what's cool. you'll know the like if you're on Reddit a lot which I'm guessing I'm assuming you are if that's why you ask this question like Reddit has its own culture like its own kind of underworld in terms of how everything works you'll know what forums and subreddits uh crush and have like really high engagement and so I would probably recommend doing that if that's what you already know really well and just actually I want to sideline that for a second for everybody who's watching this like there's so many different places to get traffic like of course there's social media but there's other media platforms like Reddit um where it's highly engaged, like super deep, very high clicks, um, and there's a lot of trust. Like I'm actually in a in a Reddit forum for home gym owners because I like equipment and so I love seeing what people are doing to jerryrig stuff to put equipment together. And I'm telling you, the recommendations that come from like the home gym world and Reddit, like people buy. Like if people leave full reviews, like those things drive purchases.