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Key takeaways
- I'm a brand ghostwriter for executives on LinkedIn.
- So, you're a brand ghostwriter for executives on LinkedIn.
- And so if you're a brand ghostwriter for executive on LinkedIn, I'm assuming that you're trying to get more customers for yourself.
- Now, my guess here is that you don't have enough customers to give stories from.
Chapters
Full transcript
Locally archived YouTube transcript with timecodes. Speakers are assigned heuristically and may be corrected editorially.
0:0090 strong. I'm a brand ghostwriter for executives on LinkedIn. Despite posting daily, my reach is stuck at 200 views per post. How can I break through this plateau? So, you're a brand ghostwriter for executives on LinkedIn. It is a little bit ironic that this is what you specialize in. I just want to say that. Want to call it out. Um, okay. Um, I'm guessing are you're probably just doing a lot of GPT stuff.
0:28And if you are, it probably sounds like everyone else's GPT stuff that's on LinkedIn. Um, you want to tell narratives and stories like what are the things that are AI cannot do? AI cannot live in reality. And so like the reason I am using real businesses and I talk about my own stories. Those are things that no one else can copy. Right? If I say here's the six steps to XYZ, 100 people will say these are the six steps XYZ. But the examples that I use are things that no one else can copy. Right? the proof is something that no one else can copy. And so if you're a brand ghostwriter for executive on LinkedIn, I'm assuming that you're trying to get more customers for yourself. And so you're going to want to make the type of content that executives on LinkedIn might consume. And so this is where stories and examples uh are super valuable. Now, my guess here is that you don't have enough customers to give stories from. So this is why I suggest to people to take on people for free or at massive discounts so that you can build up your track record and have stories to tell. And I think that will probably make your content more valuable or more interesting.