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Key takeaways
- three ways to build a business.
- Uh like, you know, I what business do I start?
- The second is you have uh a strong advantage in one of either that you can acquire customers cheaper >> or you can deliver in a better way, right?
- And if you have an advantage in one of those two, you don't really need much of an advantage in the other.
Chapters
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0:00
Abschnitt 1 three ways to build a business.
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0:28
Abschnitt 2 The third is that you need such a strong advantage that you can overcome a deficit in the uh other.
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1:01
Abschnitt 3 So, my team and I put together the $100 million scaling roadmap, which is basically 200 hours of us looking over all the portfolio companies we've had and what stages of growth the
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1:34
Abschnitt 4 free.
Full transcript
Locally archived YouTube transcript with timecodes. Speakers are assigned heuristically and may be corrected editorially.
0:00three ways to build a business. You can just look at what's already working and just do that for yourself. And I think that's totally fine. I think it's a wildly underestimated path. Uh like, you know, I what business do I start? I'm like, look around. Pick one. Like you can just start and then you'll learn and then you'll, you know, learn from there. The second is you have uh a strong advantage in one of either that you can acquire customers cheaper >> or you can deliver in a better way, right? You got some advantage in one of those two. And if you have an advantage in one of those two, you don't really need much of an advantage in the other.
0:28The third is that you need such a strong advantage that you can overcome a deficit in the uh other. So like uh if you have a what I would consider a true product driven business, you could not be really ever good at acquiring customers and by solving products so well it becomes viral and then you do solve uh your acquisition problem visa v a better product. Now on the flip side it's like can you do the same thing by just having unbelievable distribution? I don't think the answer is yes. Real quick, if you're a business owner and you are not growing as fast as you'd like, I'd like to give you a free gift.
1:01So, my team and I put together the $100 million scaling roadmap, which is basically 200 hours of us looking over all the portfolio companies we've had and what stages of growth they went through and more importantly where they got stuck and how they got past it. And so we broke it in these 10 stages and we made this little kind of quiz thing where if you put in your business information, it'll tell you where you're at and the most important part for you, what to do for each of functions of the business across product, marketing, sales, customer success, recruiting, IT, human resources, and finance. And so no matter what you're struggling with, someone else has already struggled with it and solved it. And so I'd like to give you this thing absolutely free.
1:34free. You can go to acquisition.com/roadmap, plug in your business information, and if you want us to actually help you deconstrain the business and you're trying to scale, we'd love to help you out on the thank you page. You can just book a call with my team and we will look into the business, see if we can help, and if we can, we'll invite you out to Vegas and we'll do this in person live.