An independent fan project, not affiliated with Alex or Leila Hormozi or their companies.

Hormozis.de

Short · MoreMozi

We make 35,000 pieces of content /yr 📹

Alex says a small following can still build real money if the content is directly useful to that audience, using piano repair content as an example where fewer, more relevant viewers beat a bigger but less targeted crowd.

The YouTube player loads only after you click. Alternative: open the original directly on YouTube.

People
Alex
Channel
MoreMozi

Alex Hormozi's best lessons ›

More details
Format
Short
Origin
MoreMozi Shorts
Transcript
Full transcript on this page

Chapters

  1. 0:00
    Abschnitt 1 I have two businesses that I looked at in the last year that were doing over a million dollars a year with less than 5,000 followers.

Full transcript

Locally archived YouTube transcript with timecodes. Speakers are assigned heuristically and may be corrected editorially.

1 segments

0:00I have two businesses that I looked at in the last year that were doing over a million dollars a year with less than 5,000 followers. You absolutely can make plenty of money with a very small following as long as you make content that's directly valuable for that following. If you're making stuff about how to fix pianos because you're a piano repair guy, you might be like, man, I'm only getting, you know, a,000 views a video. It's like, yeah, but the market of people who are buying pianos might be significantly smaller than the market of people who just want to be entertained or distracted, right? If I were to think to myself like I have a room of a thousand [music] people that are going to watch this and all of them are only interested in fixing pianos, that's a hell of an opportunity.