An independent fan project, not affiliated with Alex or Leila Hormozi or their companies.

Short · MoreMozi

Is it easier to sell cheap or expensive items?

Alex argues it's not that expensive items are easier to sell, it's that selling expensive items means selling to rich people, and rich people are easier to sell to than poor people.

Watch on YouTube Is it easier to sell cheap or expensive items?
People
Alex
Channel
MoreMozi

everything from Alex Hormozi ›

More details
Format
Short
Origin
MoreMozi Shorts
Transcript
Full transcript on this page

Key takeaways

  • And when you sell a $900,000 thing, it could have been a million, you probably would have had the same yes.

Chapters

  1. 0:00
    Abschnitt 1 What's easy to sell, cheap or expensive items?

Full transcript

Locally archived YouTube transcript with timecodes. Speakers are assigned heuristically and may be corrected editorially.

1 segments

0:00What's easy to sell, cheap or expensive items? >> The reality is that it's not easier to sell expensive stuff. It's that when you sell expensive stuff, you sell to rich people, and rich people are easier [music] to sell than poor people. But for sure, I'm not going to say that selling a $9 thing is harder than selling a $900,000 thing. [music] It's just that you're not going to sell a $900,000 thing to anybody. And when you sell a $900,000 thing, it could have been a million, you probably would have had the same yes. And that's where that saying comes from.